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Pennsylvania's Most
Transformative Media
And Advertising Agency

We are PA Media Group, a part of Advance Local, and we own
Pennlive.com, The Patriot News, a full-service advertising
agency and an award-winning video and design studio.

Strengthening and empowering our business partners and
communities to imagine and deliver more possibilities.

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Better Marketing,
Better Results

Leveraging our people, technology and process
to create unique and efficient marketing
campaigns to reach tangible goals.

People

+

Technology

OUR EXPERTISE

We have experts across all industries that will help you succeed

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Directive
Advertising

We understand the significance of establishing a strong online presence and optimizing your digital platforms to attract clients who are actively searching for your services.

Stimulus
Advertising

Simultaneously, we recognize the importance of proactively reaching out to potential customers and creating compelling stimuli to capture their attention and interest.

Creative
Services

Penn Studios, our dedicated creative team, brings your brand vision to life and enhances your campaigns with captivating visuals, persuasive ad copy, and engaging video.

Solutions

We reach your audience using a combination of directive and stimulus channels.

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THE IMPACT WE’VE MADE

Here’s how our clients have benefitted from our work

CHIROPRACTOR TRANSFORMS INTO HEALTH NETWORK

A chiropractor, located in Annville, PA, decided to make waves and open a brand-new business after 25 years of success. They wanted to create a health network that included chiropractic, general practitioners, functional medicine and physical therapy services.

They turned to PA Media Group to help them build their new business and within 6 months the new health network exceeded the previous brand’s name recognition volume on search engines.

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VISITORS BUREAU INCREASES REVENUE 27%

A visitor’s bureau in State College, PA needed to increase its exposure to specific markets in Pennsylvania to continue its rebound from the pandemic and they elected to partner with PA Media Group.

Strategic placement on Pennlive.com utilizing premium takeovers, targeted display and social display assisted them to increase their revenue by 27% from travelers that live in the HLLY DMA.

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COLLEGE DRIVES POTENTIAL STUDENTS TO OPEN HOUSES

A four-year private college in Pittsburgh, PA was looking for a strategy to increase undergraduate enrollment with a focus on underrepresented demographics and PA Media Group was there to help them with a full strategy including social, video, audio and direct messaging solutions.

This annual strategy was responsible for 38% of the traffic to the undergraduate section of their website and filled two open houses with underrepresented demographics for all over the region.

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TRUCKING STAFFING AGENCY DECREASES COST PER HIRE BY 30%

A trucking staffing agency, located in Syracuse, NY needed to increase the number of driver hires per month across the eastern United States. The company had historically relied on websites to produce indirect leads, which lead to quantity over quality hires.

PA Media Group presented a strategy that showed the client that generating direct leads would be more effective while still satisfying the need for quantity of leads.

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The company logo for Synergy Health
The company logo for Verber Family Dental
The company logo for Alcorn
The company logo for Renewal by Anderson
The logo for PennState
The company logo for Handyside
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The logo for Central Penn College

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